BITPerú 2004 Iberoamerican tourism to the world

The 4th Latin American Travel Trade Mart will be held on the 23rd and 24th of September 2004 at Los Delfines Hotel, organized by Travel Update and sponsored by the Foreign Affairs Ministry.
The main objective of the Latin American Travel Trade Mart is to gather in the same place the most important iberoamerican wholesalers of receptive tourism with national and international buyers so as to encourage the tourism growth in the region.

This Latin American Travel Trade Mart also pretends to encourage the diffusion of experiences, products and services by means of a Forum of Tourist Marketing – ForMaTur 2004- , organized with the Faculty of Administration in Tourism of the University San Ignacio de Loyola. Seminars will be held about different destinations that will help to close better sales in addition to expositions of important actors of southamerican tourism.

During BIT Perú 2004 there will be a Business Round with pre-coordinated appointments among some of the most important wholesalers of perouvian and latinoamerican receptive tourism and buyers of different countries of the world specially invited, so as to establish future business links. There will also be post tours specially designed so as to allow the foreign visitors to enlarge their knowledge of Peru in a short time and in a direct way.
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