An ultimate pilgrimage to Nepal
Nepal Tourism Board (NTB) along with the private sector participated in Travel Trade Fair (TTF) in Bangalore from Feb 24-26, 2004, with a thematic thrust projecting Nepal as an ultimate pilgrimage destination and adventure destination.
The promotion activities were aimed at retaining the Indian market, to provide Nepal with the platform to interact with the trade and media and the potential consumers.
At the event, Nepal was awarded the second runner-up for best stall, with the award going to Norway, followed by Indonesia as the first runner-up. Nepal’s Pashupati Darshan package with a darshan at Pashupati Temple, earlier launched at Chennai by His Holy Highness Sri Jagadguru Shankaracharya, was a big attraction factor for pulling remarkable components of the visitors to Nepal stand. His Holy Highness has termed Pashupati Temple of Kathmandu to be of higher spiritual significance than even the 12 Jytirlingam.
The parallel theme of projecting Nepal as an adventure destination is to attract the younger travelers.
With Royal Nepal Airlines providing direct access from Kathmandu to Bangalore could be used as a potential tourist hub for promoting Nepal’s tourism to Chennai and other parts of South India.
Nepal’s participation at TTF Bangalore coordinated by the NTB was participated by co-exhibitor companies like Heritage Travel & Tours, Everest Panorama Resort, Amadablam Adventure, Explore Nepal Richa Tors & Travel, Sunny Tours & Treks and Royal Nepal Airlines.
By Birendra Saraogi
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