SRS-WORLDHOTELS introduces "Private Hotels Germany" for a travel experience with a distinctly personal touch
SRS-WORLDHOTELS has put the spotlight on eleven of its most distinctive member hotels in Germany with a joint marketing initiative designed to accentuate their individual décor, unique architecture and superior service standards. Called “Private Hotels Germany”, its aim is to achieve a stronger market share for the hotels in their respective regions and promote Germany as a destination. To this end, they are focusing on a direct marketing strategy coupled with advertising campaigns and promotions.
In addition to buffet breakfast and a welcome basket of fruit, guests of any of the eleven “Private Hotels Germany” establishments receive 500 frequent flyer miles per reservation (with the exception of some special promotional rates). These can be redeemed with any of eight frequent flyer programs offered by SRS-WORLDHOTELS partner airlines (Lufthansa Miles & More, ANA Mileage Club, Asiana Club, Delta SkyMiles, Thai Royal Orchid Plus, United Airlines Mileage Plus, Varig Smiles and American Airlines Advantage).
The privately operated hotels, situated in some of Germany’s most historically significant cities, take special pride in being able to offer their guests that “certain something”, be it he restaurant, charmingly reminiscent of the Orient Express, at the Seaside Park Hotel in Leipzig, or the exclusive Cigar Lounge at the Hotel Savoy in Berlin. The great variety offered by “Private Hotels Germany” is exemplified, for instance, by the contrast between the modern Ku’Damm 101 in Berlin and the richly traditional Grand Hotel Russischer Hof in Weimar. Situated directly on the Kurfuerstendamm, the designer hotel Ku’Damm 101 is equally well-suited for business travel and inspiring mini-vacations. A small garden behind the hotel creates an inviting oasis far removed from the big city bustle just beyond its oors. The hotel’s interior and furnishings are predominantly puristic and futuristic in design, providing an elegant ambience of comfort and well-being, which is complemented by the hotel’s excellent service standards. Following a busy day of meetings in one of eight hotel
conference rooms, or an exciting sightseeing excursion, hotel guests can pursue physical and spiritual wellness with the guidance of a fitness trainer and alternative health practitioner. The hotel offers a special weekend rate of 101 Euros per night.
Other “Private Hotels Germany” members include: Hotel Alexander Plaza (Berlin), Hotel Savoy (Berlin), Seaside Park Hotel Leipzig, Hotel am Terrassenufer (Dresden), Atrium Hotel Mainz, Kastens Hotel Luisenhof (Hannover), Hotel am Triller (Saarbruecken), Hotel Eisenhut (Rothenburg) and Grand Hotel Sonnenbichl (Garmisch-Partenkirchen).
SRS-WORLDHOTELS is one of the world’s leading hotel sales, marketing and distribution organizations. This progressive and steadily expanding corporation provides independently operated hotels and hotel groups with innovative sales, marketing and distribution services. SRS-WORLDHOTELS represents over 450 member properties in 65 countries spanning all continents. Unique in its approach, SRS-WORLDHOTELS meets the requirements of business travellers and vacationers alike by providing three
different hotel categories: the exclusive Deluxe Collection, the First Class Collection, ideal for the discerning guest, and the Comfort Collection, renowned for offering excellent value for money.
For further information and reservations please visit our website
www.srs-worldhotels.com or contact SRS-WORLDHOTELS by calling our toll free numbers.
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