Switzerland might be small, but it ranks among the countries with the most museums per capita – with more than 1,000 museums to suit nearly every taste. Discover the arty side of Switzerland with us, and four of the top exhibitions our country has to offer this year! Have a look at some of, Read More

On with your masks and costumes! From 12 – 17 February it’s that time again. For many of the townspeople, their favourite time of year begins with the carnival. Bizarre figures in fantastical masks and costumes parade through Lucerne’s alleyways, while musicians blow their instruments as hard as they can and thousands of costumed, Read More

As someone that isn’t an experienced skier, I can definitely recommend this list for beginners too! Have a look at this video clip that highlights my first-ever skiing experience which took place in Pontresina, Switzerland. It’s not on this list, but I think it should be, as the elevation and instruction were perfect for somebody learning, Read More

  New York – January 5, 2015: The renowned Baur au Lac, Zurich’s location of choice for the world’s elite and jet-setters for 170 years, has just completed a head-to-toe renovation of its lobby lounge, the centerpiece and heart of this iconic, family-owned hotel.  Since the Baur au Lac opened in 1844, “Le Hall,” as it, Read More

Events / Outlook – Züri Fäscht – the biggest fair in Switzerland Over 1.5 million visitors and numerous attractions on land, on water and in the air. – World class Zürich – the last big meeting before Athens The last big gathering of the top stars before the highpoint of the season. – Zürich, Read More


Tailor made hiking and bike tours on www.MySwitzerland.com Switzerland offers a vast network of hiking, biking and in-line skating trails and routes which give visitors a completely different perspective of this alpine country. There are more than 37000 miles of hiking trails, ranging from flat routes to high alpine glacier hikes.

A warm welcome to the mountaineer’s paradise in an impressive hiking region par excellence. Enjoy one-day hikes, or tours that take several days, in a domain ruled over by 47 four thousand metre peaks. You will cross glaciers and discover a number of alpine valleys and the genuine romance of mountain huts on this, Read More

Summer in Valais this year promises lively holiday fun and enterprise that knows no bounds! The ground rules, of course, are already established through this year’s Swiss holiday keyword “hiking”. Valais, with its unique mountain magic is a natural hiking paradise. Not that Valais has any intention of resting on its nature-given laurels –, Read More

On May 1st, 2004, Rafael Enzler took the position of Director for North America of Switzerland Tourism. This position was admirably held for the past four years by Urs Eberhard, who will return to Zurich, Switzerland as the Executive Vice President responsible for Europe.

SwissMade Tours, a new tour company of Picasso Travel, has unveiled its first comprehensive tour programs for Switzerland valid in 2004/2005. To introduce the new programs, SwissMade Tours is offering travelers a low cost vacation in Switzerland for just $149 per person based on double occupancy. The package includes a three day/two night stay, Read More